Ad People of the Year

Ad People of the Year logo

Call for Nominations

2011 Nominations are open through April 23, 2012 | Download the Nomination Form

It’s time to honor the best and the brightest in the Northern Nevada advertising community. Nominations are now open for the following awards, which will be presented at a ceremony on Tuesday, June 12, 2012:

Thomas C. Wilson Award
The recipient must have made significant contributions to advertising and been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern. They must have shown a consistently high degree of excellence in the field of advertising over a lifetime, coupled with strong community involvement.

Ad Person of the Year Award
The recipient must have achieved singular excellence in the advertising field during the last year, while demonstrating strong community involvement.

Promotion Person or Group Award
The recipient must have made an outstanding contribution to the effectiveness of promotional activities on behalf of the community. The time frame of this award is not necessarily limited to the past year.

Community Contribution of the Year Award
The recipient should have made an outstanding advertising-related contribution to the community during 2011. This award recognizes those businesses or individuals that have been active in furthering the industry’s responsibility in areas of social concern.

The 2010 Ad People of the Year Honorees

Thomas C. Wilson Award | Marjie Swiatek, Dynagraphic Printing

Marjie moved from California to Reno, Nevada in 1968 to attend UNR. After she received her BA in English, she never left.

In 1971 she went to work for Dynagraphic Printing. Marjie is the sales manager now, but over the years she has done every job imaginable except for running the printing presses.
When she came to Nevada she brought her love of local involvement with her, and it never left. Highlights of Marjie’s spirit of giving include supporting non-profit organizations such as Easter Seals, Step 2, and she was chair of the board of the Guy and Louise Condrott Foundation (scholarships for graphics) for six years.

As a participant both on and behind the stage she was involved in Sheep Dip — finally ending in earning her DSD. For years she helped make theInternational Association of Printing House Craftsmen (IAPHC) an exciting way to be involved in a printing oriented group. Awarded the local Craftsman of the Year, the district Craftsman of the Year, and the International Governor of the Year shows how involved and appreciated she was.

If Marjie had a second career it would have to be the Reno Rodeo. She worked 15 years as the editor of the Reno Rodeo program, won the Award of Merit, the Silver Spur Award, served on the board of directors, and is currently on the Executive Committee.

And with all that she has accomplished she has always kept her family at the top of her list. Marjie is extremely proud of her husband Bob and their daughter Marcy. Bob and Marjie are building a retirement home in Mexico where they will live part-time after she retires in 2012. Part of the year she will swim in the warm ocean and enjoy Margaritas in Mexico, but the rest of the time she will be in Reno, because she never left.

Ad Person of the Year Award | Gail Letcher, CLM Design, Advertising, Interactive

Gail is a double threat in advertising. With 25 years experience, she excels at both marketing and design with oodles of experience with web/internet development and initiatives. Gail has established branded web initiatives for many clients, including, Truckee Chamber of Commerce; NCOT’s Governor’s Conference on Tourism, Levi Strauss IntraNet; Hall & Wrye Plastic Surgeons; Truckee Tahoe Airport District and the Truckee Tahoe Community Foundation.

Originally from South Africa, Gail was National Marketing Manager for Esteé Lauder, where she developed national marketing programs, advertising and strategy. Gail also worked as Account Manager for international agency Saatchi and Saatchi, where she managed marketing and advertising for British Airways.

Since finding her way to Reno 22 years ago, Gail has worked on both client and agency side. Gail counts many local, regional and national awards on her office shelves including a prestigious W3 International Web Award; an International Graphis Award; 5 ADDY Best of Show Web Awards; and numerous MAGGIE and ADDY Awards won for her team’s work. Her experience includes design of brochures and ads to magazine and web creative direction. She is passionate about web design and its marketing environment.

Gail holds a Bachelor of Arts in Marketing from Johannesburg, South Africa.

Promotion Person or Group Award | The Holland Project

The Holland Project‘s mission is simple: “Art. Music. Culture. By young people, for young people.” Holland seeks to provide community youth a safe and supportive arts and entertainment outlet in an effort to fuel community and personal growth by fostering respect, creativity, education, community activism, and individual empowerment through access to music, art, and diverse learning opportunities. Holland is a volunteer-run, youth-run organization. With three governing bodies — the Youth Board (comprised of 15 students ages 13-18 from area high schools); the Core Crew (over 20 young college students, musicians, artists, activists and young professionals); and the Board of Directors (representing members of Reno’s business, arts, education and activist communities) — Holland empowers young people to guide and grow the organization, while the Core and the BOD provide support, as well as organizational and financial stability.

Holland aims to end the long-standing void for teens in the Truckee Meadows by helping to redefine Reno as a place that is not just for adults. In making Holland both a reality and a success, we hope to further identify Reno as a cultural center with a vibrant urban scene; a place where art and music thrive and one that energetically supports and inspires its young population.

Modeled after successful projects nationwide, including Holland’s sister organization The Vera Project in Seattle, Holland was started by a group of dedicated teens, musicians, artists, teachers, activists, business owners, and community leaders in 2006. Since officially opening its doors in the spring of 2007, Holland has put on over 300 events including music shows in nearly every genre, gallery exhibits, dance performances, workshops, various special events, fashion shows, speaker events, film nights, community collaborations and more.

Holland currently operates the Holland HQ on 30 Cheney Street; a performance space at Rainshadow Community Charter High School; and collaborates with Wolf Pack Radio, the Nevada Museum of Art, Reno River Festival, Speak Your Mind, Boys and Girls Club, Project Moonshine, and Spoken Views to produce off-site events at locations citywide.

This past year, Holland produced roughly 90 events, thanks in part to our partnership with Rainshadow Community Charter High School and our ability to have a consistent and accessible all-ages show space. Holland saw both the number of events (shows, workshops, exhibits, and special events) and attendance at those events increase by almost 50% this year. Holland also formed brand-new collaborative partnerships this past year with KNPB, Go For Broke, Hug High School, UNR School of Dance, Oxbow Press, Black Rock Press, and more. Additionally, Holland was recognized in the book In Every Town: An All-Ages Music Manualfesto launched nationwide; received first place in the Reno News and Review‘s “Best Of Reno” for Best Grassroots Organization; and was represented by the first place winner in A Cause for Style design contest.

Community Contribution of the Year Award | Michael J. Moreno, III, Regional Transportation Commission

A 37-year Nevada resident, Michael joined the Regional Transportation Commission (RTC) in May 2002, as the Community Relations and Public Affairs Officer for the agency.

Prior to his affiliation with the RTC, he was the local chief of staff for United States Senator Richard H. Bryan, managing the Senator’s northern Nevada state office in Reno. Before joining the Senator’s staff, he accomplished a 20-year banking career with Wells Fargo Bank, formerly First Interstate Bank, as Vice President in the Northern Nevada retail division. His banking and political tenure provided him with broad experience in many areas of business and government, media affairs, community relations and outreach.

During his tenure with the RTC, Michael has been instrumental in coordinating the broad and comprehensive community outreach for the projects and programs the agency administers. Additionally, he has primary responsibility for coordinating and retaining community partners for a majority of the special events and programs the RTC executes. He also handles transit advertising sales which supplement the agency’s operating budget for its public transportation program.

Michael has served on many local and national boards during the past 30+ years. He currently serves on the Renown Community Advisory board, the WIN Board of Trustees, the CASA Foundation Board of Directors, having served as the 2007 CASA spokesperson prior to his appointment to the board, and Imagine 2020 Advisory Board for UNR College of Business and Nevada Small Business Development Center. Most recently, Michael chaired the Washoe Counts 2010 Complete Count Committee for the 2010 US Census. He currently chairs the Renown 150th Anniversary Council, which will be celebrated in 2012.

Previous boards include Truckee Meadows Tomorrow; WestED Board of Directors, a national education research laboratory headquartered in San Francisco; Girl Scouts of the USA; United Way of Northern Nevada and the Sierra; UNR Diversity Committee; Reno Arts and Culture Commission; Secret Witness and the Nevada Festival Ballet, among others. Michael also has the distinction of being a founding member for the HAWC Community Health Clinic, I Can Do Anything Charter High School (Nevada’s first charter school), and the Hispanic Chamber of Commerce of Northern Nevada, serving as its charter chairman.

In July 2010, Michael received “The Jefferson Award,” awarded through a prestigious national and local recognition system that honors community and public service in America. In December 2010, Michael was honored with the distinguished National Association of Secretaries of State Medallion Award by Nevada Secretary of State Ross Miller in recognition of his efforts in support of the 2010 U.S. Census.

Past Honorees

2009
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Brian Crane

John Murphy

Reno Philharmonic

The Glenn Group

2008
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Michael Eardley

Casey Strachan

Tune In To Kids

Charter Media

2007
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Jim Burke

Esther Isaac

Pete Copeland and Molly Dillon

Jeff Ross

2006
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Dan Gustin

William Letcher

Anti-Meth Coalition

Dali Weiderhoft

2005
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Bob Felten

Jeff Dow

Reno Radio Reps

RTC

2004
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Tom Rodrigue

Tim O’Brien

Moms on the Run

Rose/Glenn Group

2003
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Scott Mortimore

UNR NSAC Team

Tiffany Frisch, PR Concepts

Nevada Museum of Art

2002
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Travis Lynn

Stan Byers

Reno Air Races Association

CSG Direct

2001
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

no award

Karen Ferguson

Christy Jefferson

Reno News & Review

2000
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Valerie Glenn

Dan Morgan

Susan Komen Race/Nevada State Fair

Envision

1999
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Community Service

Lynn Atcheson

Michael Eardley

Pat Smith

Jerry Cail, Bear Printing

1998
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Bob Alessandrelli

Jeff Ross

Steve Trounday

1997
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Eric Anderson

Edward Estipona

Artown

1996
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Betty Stoddard Muncie

Jackie Shelton

Reno Rodeo

1995
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Norm Nielson

Larry DeVincenzi

Bruce Van Dyke

1994
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

John Glenn

Stephanie Kruse

John Ascuaga’s Nugget

1993
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Dave Newman

Scott Voeller

Reno Redevelopment Agency

1992
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Jim Elliott

Brian Crane

Jay Milligan

1991
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Stanton K. Berdrow

Bob Felten

Rick Heckman

1990
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Bourne Morris

Ron Cooney

International Winter Special Olympic Games

1989
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Dr. Joseph Howland

Bob Alessandrelli

City of Sparks Redevelopment

1988
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Jim Thompson

Steve Rusk/Jennifer Evans

no award

1987
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Lynnae Hornbarger

Cynthia Kelly/Valerie Rose

Ben Plaza

1986
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Sash Nakamoto

Mark Bayer

Willie Davison

1985
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Don Cralle

Mark Bayer

Candace Pearce

1984
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Bob Carroll

Tom Draper

RSCVA/Dick Scott

1983
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Phil Rose

Alan Randolph

Norm Neilson

1982
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Laurie Vasquez

Tom Merrill

C.J. Hadley

1981
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Pete Peterson

Dan Gustin/Mark Curtis

Bill Thornton

1980
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Jerry Higgins

Gary O’Brien

Sierra Arts Foundation Board

1979
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Jim Herzig

Frank Kratzer

Howard Cannon

1978
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Allen Dunn

Binney Evans

Board of Trustees, Reno Air Races

1977
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Gene Evans

Jan Bleachner

Frank Ferrari

1976
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

John Garberson

Marion Miller

Vern Durkee, Sr.

1975
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Lee Hirshland

Bill Bleachner

John Dermody

1974
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Ron Smith

Jim Elliot

John Ascuaga

1973
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Gene McKenna

Bob Carroll

Mike O’Callaghan

1972
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Fred Davis

Si Sellers

Will Jurgens

1971
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Howard Doyle

Lorraine Arms

Bill Harrah

1970
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Wallie Warren

Ken Webster

Dick Campbell

1969
Thomas C. Wilson Award

Ad Person of the Year

Promotions Person/Group

Mark Curtis, Sr.

Allen Dunn

Pat Baker

1968
Thomas C. Wilson Award

Ad Person of the Year

Mel Matheson

Don Thompson

1967
Thomas C. Wilson Award Jordan Crouch
1966
Thomas C. Wilson Award Roy Powers
1965
Thomas C. Wilson Award Thomas C. Wilson

Neither the nominee nor the nominator need be a2n2 members, though the nominee must do, or have done, business in Northern Nevada.